Coaching Call - July 20th, 2026

About this replay

The final content session of the cohort. After three weeks and 440+ posts, this call closes out the content half and hands you the plays that keep your content machine running long after the challenge ends. Yudu breaks down five content plays: using your own sounds for organic growth, testing a song before it drops, lyric videos as free algorithm fuel, getting creative beyond performance and talking content, and the power of creating in a group. He also shares a real example of a personalized assignment response, so you can see how content pillars connect to your goals for the second half of the year. The session wraps with what's next: the marketing half of the cohort kicks off Monday with the NXTGEN demo, and catalog work begins in September. Whether you were live or catching up now, this is your blueprint for turning consistency into a system.

What you'll learn

• Use your own sounds to grow organically on IG and TikTok
• Test a song before it drops to find what connects
• Turn lyrics into free algorithm fuel with lyric videos
• Move beyond performance and talking content into creative visuals
• Create in a group to cut costs and raise quality
• Shift from quantity to quality by posting with intent

About the instructor